Creative thinking and craft for brands of all shapes and sizes
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I work from my studio just outside Norwich, in the Norfolk countryside — a setting that encourages focus, original thinking, and considered design.
With over 30 years of experience, I’ve collaborated with a wide range of clients across the UK, Europe, and the USA, from start-ups to large organisations. My work spans diverse sectors including publishing, manufacturing, civil engineering, charity, education, fashion, agriculture, pharmaceuticals, electronics, leisure, and environmental industries.
My approach blends strategic thinking with creative craft. By taking the time to understand your business, audience, and objectives, I uncover the distinctive qualities that shape strong ideas and meaningful design. The result is work that communicates clearly, builds emotional connection, and tells your brand story with purpose.
I care deeply about the quality of my work and consistently aim to exceed expectations. Open communication and genuine collaboration are central to my process, ensuring every project is thoughtful, well considered, and something you can be proud of.
I’d love to work with you, wherever you are in your brand journey.
”For the first time the product range gained recognition as the market leader and regularly started to win national and international awards for design“
Simon Williams, Publishing Manager, Rose Calendars
”David's attention to detail is second to none, providing excellent communication and updates throughout the project“
Kelly Wright, Creative Director, Minty Studios
MY ValueS
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People First — Kindness, respect, and empathy guide everything I do
Service & Value — Thoughtful, high-quality work that delivers real benefit
Creativity & Craft — Strong ideas, carefully crafted with attention to detail
Collaboration — Open communication and teamwork lead to the best result.
Enjoy the Process — Work should be engaging, rewarding, and fun
Design for Positive Change — Good design informs, inspires, and makes a difference
Let's collaborate
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